Taking matters into his own hands
After attending the seminar, armed with new ideas and knowledge, Ben set out to investigate the validity of some of the strategies he’d learned by creating his own excel document, running the numbers on owning a home vs owning an apartment investment.
“It was such a comprehensive excel with so many more expenses and costs factored in, lawyer fee, tax rebates, etc… But it didn’t matter how I ran the numbers…I always ended up with a net loss. Mathematically speaking, it didn’t make sense to invest in anything with a negative outcome so it halted me from investing in property.
“In the back of my mind, I knew my calculations must have been wrong, knowing so many people invest in property and do it well… Luckily Joseph and his team of specialists contacted me every couple of months and worked with me to re-educate and share why my calculations were wrong at the time. It took a couple of years before I fully understood and for that, I thank them for never giving up on me.”
Building a multi-million portfolio since
After making that decision to invest, Ben purchased his first investment property, with Ironfish.
“I’m quite conservative as a person so the first investment I decided to invest in was an affordable 1 bedroom recommended to us in Melbourne’s inner city. Its close proximity to university, transport, local facilities etc, made the risk seem really low. This turned out to be one of the best investments I made, being a positively geared property due to its high rental yield.”
Since then, Ben and his wife have now built a substantial portfolio purchased with the help of his Ironfish Senior Strategist Alice Lei.

Ironfish Senior Strategist Alice Lei
“Joseph told me back then, Ben, one day you won’t care where your property is, what floor it’s on, what it looks like. You won’t even know how many you have; you’ll just know the vague number of properties you own…!”
When asked about his experience with Ironfish, Dr Ben Lee attributes his success to the team and support built around him through his journey with Ironfish.
“What I’ve appreciated most about investing with Ironfish is how they’ve influenced me. Not just in terms of investment knowledge, but also, in my way of thinking. I have learned so much from Joseph and my strategist, Alice – their work ethic and professionalism just goes through the roof”.